On this weeks Episode of the Marketing Your Practice Podcast I chat with the AMAZING (yep…I’m yelling it) Cynthia Boccara.Cynthia is passionate about teaching experts (like you) to better share their messages and I just love what she has to say!We had a fabulous chat about the impact that posture and body language has on …

Most of marketing can be broken down into two categories…Promotional Marketing and Value Marketing.There’s been ongoing debate amongst marketing nerds around the globe for decades about which is better and in this episode I share my thoughts.Hint…they’re both great…you just need to know when to use them!Promotional marketing is driven by discounts and scarcity i.e …

Well guess who’s back…it’s the amazing Dr Tony Rose.Tony left ADIO Media a few months ago to get back into practice and I thought this might be a wonderful opportunity to look over his shoulder as he navigates his way through the ups and downs of starting a new practice from scratch.The last time set …

Welcome back to another stackable episode of the Marketing Your Practice PodcastSo, in todays episode I chat a little about the 6 practice multipliers and share a “not so great” experience I had recently with a visit to a Chinese Med Practitioner.The 6 Practice multipliers are a framework that originally Dr Tony and I put …

This might be the most content packed interview I’ve done so far on the podcast. So..strap yourself in! If you’re looking for a really powerful and simple system for attracting more new patients (and keeping the ones you’ve got) then listen in. This week I’m talking with Dr Jeff Langmaid. He is the founder of The Evidence Based …

This is a new kind of “snackable” episode that I’ll be adding into podcastIt’s new for 2 reasons…It’ll be just meit’ll be short and sweet with a simple and actionable strategy.  I expect each episode to range from 5-15minutesTodays episode I share an awkward story that happened to me on an aeroplane and I’ll tell …