Marketing Your Practice Podcast

Lola Berry – How To Build A Personal Brand

By ADIOMEDIA |

In this episode Angus and Tony sat down with the wonderful Lola Berry and discussed personal branding. How did Lola go from an unhealthy DJ party girl, to healthy nutritionist, tv presenter and social media influencer? Lola shares her fascinating journey – and it has some serous ups AND downs!!

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The Most Important Ingredient In A Profitable, Impactful And Enjoyable Practice

By ADIOMEDIA |

In this episode Tony and Angus discuss the “Insurance proofing your practice.” Too many practices are far too reliant on third party payments and the thought of losing insurance coverage would make many practitioners’ skin crawl. There is a way you can step away from third party payers and run a cash based practice, based on you being seen as the expert and have people lining up to come and see you.

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Allan Dib – How To Create A Marketing Plan

By ADIOMEDIA |

In this episode Tony and Angus sat down with best selling author Alan Dib and discussed his book the 1 Page Marketing Plan. Allan will walk you through a brilliant process that simplify and excite you about marketing. His step by step process will have you producing a 1 page marketing plan that will help you attract high quality patients into your practice.

In this episode you’ll learn
⁃ How to communicate in away that makes your ads irresistible
⁃ How to get your patients to stop scrolling through social media and say “this is for me”
⁃ The three keys to choosing your optimal target market…loved this!
⁃ Why our patients aren’t really buying pain relief and what you should offer them instead.
⁃ and so much more!!

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Episode 24: David Glenwright. How To Stand Out On Social Media

By ADIOMEDIA |

In this episode Tony and Angus sat down with one of only a few Facebook certified trainers, David Glenwright. They spoke about the changing landscape of social media and walked through a case study of exactly what to do to have your practice stand out on social media. You’ll learn what platforms work best, how often you should be posting and the best kind of content to create.

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Episode 23 – Mark Wade: From Failing Practice To Global Empire.

By Tony Rose |

Angus and Tony sat down with Dr Mark Wade and spoke about practice multiplier no 2, which is all about breaking through the noise by focusing on one particular audience. We chatted about why practitioners have difficulty choosing a niche and Marks shares his thoughts to help you get over the hurdles. You’ll hear Marks number one strategy for bringing profit and enjoyment into your practice and you’ll find out why you don’t have to know it all become an expert in your community.

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Episode 22 – Carren Smith: How to put together to perfect presentation! Taking your message from ONE to ONE to ONE to MANY.

By ADIOMEDIA |

Angus and Tony sat down with the wonderful Carren Smith and spoke about how to put together an impactful, engaging and motivating presentation that will have audiences wanting to work with you. Carren shared a structure that will help you put together a presentation that you can use online, onstage or in print. You’ll discover how to communicate inside the listening styles of your audience so you can sky rocket your reach.

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