By Angus Pyke |
Many of us are experiencing lot’s of “firsts” at the moment…wearing face masks, self isolating, closing practices and a future full of uncertainty.So…it was time for a MYP podcast first also…my first multi person interview (yep..we had a threesome!)For this episode I chatted with two of my dearest friends who also happen to be two […]
Continue readingBy Angus Pyke |
In this episode I talk about the 3 different kinds of fears, the importance of focus and the best ways to move through the chaos of the Corona virus.Understanding fear can be the first step to moving through it. Brendon Burchard breaks fears down into 3 categories.Fear of lossFear of hardship/changeFear of outcomeIn this episode […]
Continue readingBy Angus Pyke |
Earlier on in the year my wife and I went along to spend a day with Gabrielle Bernstein…maybe you’ve read her books?? She had a best seller recently called The Universe Has Your Back. If you’re into Woo Woo you’ll love her.My biggest take away from that weekend was the importance of patience. Not so long […]
Continue readingBy Angus Pyke |
Ever had someone tell you that social media doesn’t work for attracting new patients?Yep I’ve heard it too!Today you’re in for a treat. This week on the Marketing Your Practice Podcast I interview a Melbourne based physiotherapist who has had in excess of 1000 new patients come directly from instagram in the past 24 months…and […]
Continue readingBy Angus Pyke |
COVID 19 is not the only thing that’s contagious at the moment…so is the the fear, anxiety and overwhelm that’s permeating our communities.In this episode I share exactly what I’m focusing on in these times of uncertainty. I’m committed to staying centred during this chaos and being responsible for my own emotional tone rather than […]
Continue readingBy Angus Pyke |
Over the next couple of weeks I am going to be releasing some extra episodes of the MYP podcast to help serve anyone who might be feeling a little overwhelmed, anxious, stressed or who would just appreciate to hear my thoughts throughout these tricky times.What our communities are begging for right now is leadership, compassion […]
Continue readingBy Angus Pyke |
Today folks we’re going to be talking all about Chat Bots and Messenger Bots with Jamie Buttigieg.I’ve always been a bit skeptical about the practical application of Chat Bots, especially when it comes to helping us attract more high quality new patients. My experience with them had always been impersonal and frustrating, however Jamie has […]
Continue readingBy Angus Pyke |
Have you ever heard of the Branding Law of Differentiation? In essence it says this…it’s better to be different than it is better to be better. That statement is probably worth reading twice……it’s better to be different than it is better to be better.Now, I’m not suggesting that you don’t need to be fantastic at what […]
Continue readingBy Angus Pyke |
In today’s episode I’m going to be talking with you all about marketing budgets and I’ll share with you some simple frameworks that will help you understand how much you should be spending on marketing every year. The good news is that it’s probably less than what you think.Trying to reach potential patients in your […]
Continue readingBy Angus Pyke |
Sadly, about the only constant in marketing these days is change!Think about it:having an ad in the yellow pages used to workjust having a website used to be a big dealonce upon a time screenings at the local shopping centres were a hitand now making videos are all the rageAs sure as the sun rises […]
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