Overwhelm….arghh…it’s what’s holding so many of you back from implementing a successful digital marketing strategy. Technology overwhelm…it all seems so damn complicated.Time overwhelm…I don’t have the time to be implementing all this “stuff”.Right…I get it…I used to feel that way too.So…let’s see if we can ease a bit of that overwhelm and get you moving forwards. Sound …

As things begin to slowly return to normal over the coming months, many in your community will be cautiously returning to previous lives.As they resume life, you will see an increased focus on health and wellbeing from many in your community. Many families will be looking for new ways to look after themselves but understandably …

In todays episode we’re going to be talking all about the power of story and why you should be sharing more stories in your marketing, in your communication and in your patient educationOur guest today is story telling and story listening expert Mark Schenk, Mark and his team at  Anecdote help businesses tell better stories.Mark …

Every week I have the opportunity to run strategy sessions with practitioners from around the globe.  We talk about their struggles with marketing, that challenges in practice, what’s working for them and what’s not.In over 90% of cases there’s one thing that has been missing for them and in todays episode I want to share …

Have you ever wondered why a Tiffany’s diamond is twice the price as the exact same diamond sold from the local jeweller down the road or why Louis Vuitton is able to charge 5000% more for hand bag than Target?…Premium branding is the answer.In todays episode of the Marketing Your Practice Podcast I spoke in …

One of the biggest challenges that practitioners have with their social media marketing is coming up with useful, valuable and engaging content.In this episode I share with you a really simple but incredibly powerful framework for identifying the kind of content that your patients and potential patients are wanting to see.Listen now.Thanks for all you …